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Close-up of a hand holding a perfume bottle mid-spray, mist catching warm light against a soft neutral background
3 min read
It's not you. It's the top notes.
Long-lasting perfume is almost never about strength. It's about base notes. Here's what lasts all day, and why the ones we make genuinely do.
Close-up of a shower head shadow on a soft blush pink wall with water streams catching warm light
4 min read
THE EVERYTHING SHOWER: SPRING EDITION
Spring everything showers aren't about fixing anything. They're about gently re-entering society with better skin and a slightly improved attitude. Here's our full reset routine, from the first spritz of Morning room mist to the last drop of Coconuts body oil.
Black and white editorial flat lay of folded denim jeans with a CK One perfume bottle, 90s nostalgia aesthetic
5 min read
Your Nose Is Nostalgic for the 90s
The 90s keep coming back in a way that feels like more than just clothes. There is something underneath the nostalgia that is genuinely neurological. And because we think about scent for a living, we have a lot of thoughts about it.
How to Build a Self-Care Ritual That Actually Sticks
4 min read
How to Build a Self-Care Ritual That Actually Sticks

Forget the hour-long bath rituals. A self-care practice that actually sticks starts with just five minutes, a candle, and the intention to slow down. Here is how to make it happen.